The Real Reason Good Baristas Leave (It's Not the Pay Rate)

The Real Reason Good Baristas Leave (It's Not the Pay Rate)

You're not competing with the pay rate down the road. You're competing with boredom.

What actually keeps a good barista

A good barista who's mastered your machine, your menu and your regulars is already looking for the next thing to learn. If there isn't one, they'll find it somewhere else. Pay gets someone through the door, it rarely keeps them.

Ongoing training beats a pay rise

What keeps them is being trusted with more than the till. The cafes with the lowest turnover aren't the highest payers, they're the ones still teaching their staff something new a year in.

If you want a structured way to keep developing your team past the basics, our latte art course is a natural next step, or invest in the whole crew at once with a team training session.